Direct Trade
Packaging
One of the deciding factors for us when we chose to serve Intelligentsia coffee is their Direct Trade™ program which is committed to offering coffee of exceptional quality by building relationsips committed to environmental and social sustainability.

The criteria for Intelligentsia Direct Trade™ coffee is:

• Coffee quality must be exceptional.

• The verifiable price to the grower or the local coop, not simply the exporter, must be at least 25% above the Fair Trade price.

• The grower must be committed to healthy environmental practices.

• The grower must be committed to sustainable social practices.

• Intelligentsia representatives must visit the farm or cooperative village at least once per harvest season, understanding that they will most often visit three times per year: pre-harvest to craft strategy, during the harvest to monitor quality, and post-harvest to review and celebrate the successes.

• All the trade participants must be open to transparent disclosure of financial deliveries back to the individual farmers.

To learn more about the program visit Intelligentsia Direct Trade™.